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AUGMENTED REALITY

Wondering how to use augmented reality (AR) in an engaging way with your target HCPs? You’ve come to the right place. We were the first to deploy an augmented reality enhanced scientific poster at a major medical meeting. We call it “PostAR.” We're now applying AR to help patients adhere to therapy as well as to enhance KOL communication strategies during sales rep and medical science liaison training. If you can dream it, we can produce it!

Sales Rep Training
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Sales Rep Training

Biotech Client

 

A major biotech client wanted to provide a unique, training experience for their field sales reps. Using DiSC(R) theory, we built virtual sets with actors representing 5 common physician personalities a sales rep might encounter. We used an AR app to create content that was memorable and interactive. Printed posters and postcards came alive on tablets and phones. These training tools were well received and are still in use today.

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Please inquire to see the full video.